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Bum bags: A UK classic with high branding potential

Whether you call them bum bags, waist bags, or pouches (just not fanny packs), they are a fashionable and trendy item in the UK and Europe. People use these accessories to keep their belongings safe instead of putting them in their pockets

Bum bags used to be a clear sign of a tourist in a big city, but nowadays, they are the “in” fashion item in modern times. Not only are they a preventative measure for pickpockets or valuable things sliding out of your pockets. If you are looking for a branded product that will stand out, look no further.

Branded bum bags as promotional products

Promotional bum bags are really great promotional items because on top of them being used as a trendy fashion product, it is an easy thing to brand. The idea behind how branding works is in a similar way to backpacks but as they are forward facing and more front and centre, it's the first thing someone sees when walking towards another person.

Think about brands like Eastpak. They are almost synonymous with their infamous waist bag, but were first known for their backpacks. Your company could follow that path with the same type of branding using the same type of product. As you can see, this is a well proven method of branding to promote your business.

They make for great promotional products as giveaways, company branding items, client or employee gifts. We have plenty of options for you to choose from. All of our bags are of high quality and great pricing, so we are sure you will find the right product to fit your marketing strategy.

Why bum bags work as merchandising products

They are affordable with bags great for all budgets. Bum bags have wide versatility with what they can be used for and how they can be branded. Let’s not forget about the added security, taking your important personal items out of your pockets can prevent those pesky pickpockets from getting to the valuables. Some of our bags even have lockable zippers!. These types of bags are also quite trendy. All over Europe, it is a fashion accessory that is widely accepted, so anyone would be glad to wear these with your brand.

Commonly asked questions

Here are the answers to a few of the frequently asked questions:

Can we see the design of our company logo before our order is shipped?

We have in-house designers who will take your logo and render a realistic design of your product with multiple angles, so it will look as real as possible.

You have final say on how perfect the design is on the product, so you can go back and forth with our design team as many times as you wish. This is something most branding companies do not offer, so take advantage of it!

What can fit inside a bum bag?

It really depends on the size. The smaller bags can hold keys, compact wallets, bottle openers, air pods or ear buds or in some cases even a phone. But the larger bags can hold much more. They are really a stylish accessory that keeps things things out of the pockets and makes your personal items just a bit safer.

All you need to do is find your favourite branded backpack.

What other alternatives do you offer for the branded bum bags?

If a bum bag is not your first choice, we also offer other promotional products as alternatives. You can for example choose one of our branded back packs instead, a branded drawstring bag can also be a viable alternative and last but not least you can opt for a more spacious branded travel bag. Discover these pages and see which ones you like the most.

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