Screen Printing
What is screen printing?
Screen printing is the process during which the pattern or design is carefully printed on the surface of promotional items. With the help of a rubber squeegee, the colour is printed onto the base material through a sieve. The advantage is that the colours appear particularly bright because the colours are applied in a thicker layer than usual. However, it should be noted that the surfaces of the advertising material must be particularly flat and straight. For this reason, screen printing is the standard printing method for lanyards and textiles.
Advantages of screen printing
Screen printing has lots of benefits such as:
- It is widely spread and it's reliable
- Screen prints create bright and intense colours for your design
- The pain layer is thicker and will last much longer
- It is the preferred printing method to this day
- You benefit from great prices on bulk purchases
- It's perfect for tote bags, T-shirts, hoodies and many others
- It helps you have a consistent brand image on all types of merchandise
Frequently Asked Questions
How does screen printing work?
Screen printing starts with creating a stencil, otherwise knows as a screen; this stencil has your company's logo on it. More importantly, there is a stencil for each colour in your design; for instance, if your logo has 3 colours, these will be 3 stencils. After that, the actual item (it can be a bag, a T-shirt or anything else) is fixed on the press, the screen or stencil is added on top and each colour is imprinted onto the fabric through each stencil.
Is screen printing expensive?
Screen printing is quite a time-consuming process, but that's not everything that's taken into account. The type of item branded, the quantity, the number of colours used. For instance, the more colourful your logo is, the more expensive it will be. However, thanks to allbranded, you can benefit from unbeatable prices on almost everything.
How many colours can be used in screen printing?
Screen printing, just like many other printing methods, uses the CMYK colour model - cyan, magenta, yellow and black. With these 4 colours, we can create achieve any colour from the Pantone Calculator. However, there is a limit of colours we can print on promotional products, and that is 4. It is possible to brand our merchandise with your logo or symbol in up to four (4) colours; hence, your logo can have any colours as long as it's not more than 4 in total. Please note that even if this printing technique results in bold shiny colours, not everything is possible - effects such as shading or full photos can not be transformed into reality.
Is screen printing better than digital printing?
There is no evidence to support the fact that screen printing is better than digital printing. Digital printing is simply the newer version of screen printing. One advantage in favour of screen printing is this method is better for dark fabrics and bold colours, resulting in a design that looks more vibrant and put together. On the other hand, screen printing is a more laborious process, and it takes longer, therefore you will have to wait just a bit longer to get your branded merchandise.
What is screen printing used for?
Because screen printing is such a flexible printing technique, it can be used for a wide variety of merch, such as:
- Clothing and any types of fabric - tote bags, clothing, lanyards
- Glass and plastic containers - water bottles, pens
- And many other promotional products for your brand